Utah Economic Summit 2009

Schedule of Events - Monday March 30, 2009

Governor Jon Huntsman - Afternoon Session Featured Speaker

State of Utah

Ed Catmull - Morning Session Keynote Speaker

Walt Disney and Pixar Animation Studios

Dr. Ed Catmull is co-founder of Pixar Animation Studios and president of Walt Disney and Pixar Animation Studios. Previously, Dr. Catmull was vice president of the Computer Division of Lucasfilm Ltd., where he managed development in the areas of computer graphics, video editing, video games and digital audio.

Kelly Matthews - Morning Session Economist

Wells Fargo Bank

Dr. Kelly Matthews is executive vice president and economist of Wells Fargo Bank and is responsible for local, regional and national economic analysis and forecasting. He also oversees the bank's government affairs in Utah. Prior to this Dr. Matthews was chief economist for First Security Corporation. He is actively involved in banking and financial interests in community, state and national circles.

7:00 am Check-in, Continental Breakfast (Grand Ballroom)
8:00 am Welcome and Opening Session: Jason P. Perry, Executive Director, Governor's Office of Economic Development "The Economy of Utah and What the Stimulus Means to the State": Kelly K. Matthews, Wells Fargo Economist Keynote Address: Dr. Ed Catmull, President of Pixar and Disney Animation
Entrepreneurship	Business Opportunity	Business Development	Business Promotion	Business Tools
9:30 am - 10:30 am - BREAKOUT SESSION NO. 1
So you're an Entrepreneur! What are You Going to do Now? Learn from veterans of past downturns, offering lessons they learned and suggesting strategies entrepreneurs may use in today's economy. If you want to know about techniques to address debt-to-profitability, attracting talen, communications with customers and suppliers, increased value of marketing, business planning and metrics for success, this is the session for you. Moderator: Nicole Toomey-Davis, GOED Panel: Bruce Law, Sprout Marketing Larry Rigby, Larada Sciences Rich Hanks, Mind Share Technologies Todd Stevens, EPIC Ventures	Game On - PRESS START The Utah Animation and Film Expansion The business of video games and animation is taking the world by storm. A look at how Utah is one of the leaders in the nation for video games and animation. Including a discussion of the Film Incentive program and its impact on the business community. Moderator: Steven Roy, USTAR Panel: Stephen Sobisky, Sandman Studios Brent Adams, BYU & Utah Digital Alliance Darin McDaniel, Lumenas Rodayne Esmay, Utah Valley University Colin Brady, Animation Dir.	"Growing Our Own" Incentives for Business Expansion Until recently, incentive programs were used exclusively to recruit new companies to Utah. Learn how legislative changes now allow the state to partner with local governments to help existing Utah companies expand. Moderator: Randy Sant, Sandy City Panel: Derek Miller, GOED Jerry Fenn, EDCU Board Matthew Godfrey, Ogden City Keith Snarr, Taylorsville City	Marketing and Public Relations in a Lean Economy How marketing and public relations can assist in lean times. What the media is looking for now and how to think out of the box. Gain the competitive edge while others are cutting back. Prepare to grow faster when the economy recovers. Moderator: Tom Love, Love Communications Panel: Lou Hammond, Lou Hammond Public Relations Karen Boe, Karen Boe Public Relations Kristy Knight, Omniture	Is Your Company Ready to Go Global? The International Team Works for Your Success Learn about the valuable services and practical expertise available to Utah businesses from public sector agencies, non-profits and private sector partners. Learn about the incredible growth of Utah exports and why your company needs to be a part of that expansion. Review the steps involved in developing an international strategy. Moderator: Craig Peterson, GOED Panel: Lew Cramer, World Trade Center Utah Barbara Bagnasaco, Ballard, Spahr, Andrews & Ingersoll David Fiscus, U.S. Commercial Service Franz Kolb, GOED Brett Heimburger, GOED Miguel Rovira, GOED
10:45 am - 11:45 am - BREAKOUT SESSION NO. 2
You Want to Start a Business Now? Serial entrepreneurs are always looking for opportunities; it's what makes them tick. But starting a new business or re-focusing an existing one is tough in any economy, especially today. do it right and the sky's the limit, but do it wrong... These panelists have been successful in identifying and taking advantage of opportunities across several sectors and they are willing to talk about it. Moderator: Greg Jones, Vis Trails Panel: William Borghetti, Sendside Network Hal Widlansky, Mangia Jeremy Nielsen, Utah Fund of Funds Tim Miller, Glycomira	The Proper Care and Feeding of Emerging Growth Companies As a company prepares to grow its needs for clear access to capital and talent is critical. This session will focus on the financial numbers a company needs to grow from the seed stage into the need for venture capital and preparation for an IPO or other major growth. Moderator: Mel S. Lavitt, Needham & Co., LLC Panel: Ed Ekstrom, vSpring Capital Blake Moderzitski, UV Partners David Bradford, Fusion-io Greg Butterfield, SageCreek Partners	The Cranes are Still Working Commercial Real Estate Development Around Utah From City Creek and Downtown Rising to Falcon Hill in the north and the St. George airport in the south, learn how continued development around the state can be a positive force for your business. Moderator: Doug Clark Panel: Lane Beattie, Salt Lake Chamber Steve Romney, LDS Church Stuart Adams, Falcon Hill Lowry Snow, St. George Airport	Catching the Green Wave - Promoting your business through environmental messaging Bring home the "green" message to promote your product. Learn how and why it is important to market LEEDS and other certifications in this growing segment of the economy. Consumers are still willing to pay more to support sustainable efforts. Moderator: Natalie Gochnour, Salt Lake Chamber Panel: Julio Nemeth, Procter & Gamble Michael O'Malley, USTAR Brent Giles, Powder Corp	Mediation or Arbitration: Expanding Your Options for Resolving Disputes in Difficult Economic Times A team of professional mediators will engage in a lively and informative discussion of the pros and cons of negotiation, mediation, arbitration and litigation as methods of resolving disputes. How does the process differ, and how can business save costs and reduce their risks through choosing the appropriate process? Moderator: Bryant J. McConkie, Strong & Hanni Panel: Christian W. Clinger, Clinger, Lee, Clinger William Downes, Mediator Michele Mattsson, Utah Court of Appeals Karin S. Hobbs, Mediator
12:00 pm Welcome and Introductions - KSL Television Anchor: Nadine Wimmer
12:15 pm Featured Speaker: Governor Jon Huntsman
12:45 pm Lunch Served (Grand Ballroom) Theme: UTAH a State of Opportunity
2:00 pm
Entrepreneurship	Business Opportunity	Business Development	Business Promotion	Business Tools
2:00 pm - 3:00 pm - BREAKOUT SESSION NO. 3
Supporting the Entrepreneur in Your Midst Entrepreneurs have varied needs as they get on the path to success and economic development professionals have a wide-range of tools in their "tool box" to help. This session is focused on economic development professionals in setting the conditions that allow entrepreneurs to be most successful. Panel members represent a broad range of experiences in fostering entrepreneurs to be all that they can be. Moderator: Jeff Edwards, EDCUtah Panel: Cece Mitchell, Zions Bank Brad Bertoch, Wayne Brown Institute Lex Watterson, Mountain West Capital Network Curt Roberts, USTAR	Legislative Review Presented by: Utah Senate President Michael Waddoups House Majority Leader Kevin Garn	Thriving in Challenging Times - Get Real, Believe, Execute! In challenging economic times, business leaders need to do full and honest assessments of their company's strengths and weaknesses. After that they need to formulate a workable plan and train their staff to execute the plan and be innovative. The panelists will present successful methods. Moderator: Clark Ivory, Ivory Homes Panel: Jeff Nelson, Nelson Laboratories Bob Nilsen, Cafe Rio Don Whyte, Kennecott Land	Brand Sharing and Creative Collaboration to Promote Your Business Learn how to brand or co-brand your product in today's market. How businesses can form creative partnerships to cross-sell their products and services. Moderator: Jeremy Chase, Struck Creative Panel: Nathan Rafferty, Ski Utah Jacques Hagopain, Procter & Gamble Todd Wolfenbarger, Summit Group	Corporate Citizenship in Today's Economy Moderator: Pamela Anderson, Special Advisor to the Governor Panel: Jane Shock, American Express Deborary S. Bayle, United Way Rich Nelson, Utah Technology Council
3:15 pm - Closing Reception
Welcome and brief intro of a young man and lady from the Junior Achievement of Utah the students (with parents present) will have been attending the Entrepreneur Sessions, they along with Jason, will welcome the crowd and briefly comment about Junior Achievement and their excitement about entering the business world.